September 7, 2022

How to Qualify Potential Buyers When Selling Your Car

There’s an art to selling your car.

From placing the right marketing promotions to clearing the vehicle of all legal obstacles, there are many steps to go through. The process doesn’t stop after listing your car online or putting a sign in the window. Drumming up interest for others to buy your car is a challenge, but the process is still not done once you receive your first couple of calls from potential buyers.

Now you can say the real car selling process begins.

When you attract a prospective buyer, you can expect a few things:

·  Price haggling

·  Delays

·  Wasted Time

Many would-be buyers will try low-ball offers or challenge your price based on scant evidence from vague online sources. Scammers could look to take advantage while others simply shop to look around. To help you save your most valuable resource – time – we’ve put together these questions to help you qualify prospects and cut straight to serious buyers while eliminating time wasters.

If you’re having trouble with trying to attract offers, then learn how Before U Trade offers transparent, competitive offers for cars as soon as you complete our line form. We’re revamping the car selling process and here to help you.  

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Here are three questions to help you qualify potential buyers quickly.

Why Are They Interested in the Car?

This question is not only a great way to reach out and initiate a conversation with the potential buyer, but it also gives two key benefits. The first is that it gives you some leverage in the upcoming negotiation. Are they looking for a car that gets good fuel efficiency? Tout your vehicle’s exceptional miles to the gallon rating. Do they want something they can two? Mention that a tow hitch is already installed on your car if there’s one. It allows you to close the sale by learning more about the buyer.

The second benefit is that it helps to weed out serious buyers from those just shopping. If the buyer says they don’t have a good reason, it’s a good sign that they are wasting your time. You can better allocate your time with this information and focus on clients more likely to make an offer on your vehicle.

When Do They Plan to Buy?

If they’re in a rush to buy, that means more money in your pocket. This is a value chip that you can use to help gain leverage in pricing your car because the demand for your vehicle with this buyer is greater. However, if these roles are reversed, it can cut against you just as well. If you can’t find a motivated buyer, the next best option is to find someone who has the same timeline as you. Asking this question helps focus on which buyers to meet with and start negotiations.

How Are They Going to Pay for the Car?

These final questions often come around the time of the price of the car. However, this question helps you to do multiple things at once: qualify the buyer, move the deal closer to completion, and (most importantly) spot potential fraud. Most experts recommend obtaining a cashier’s check for anything over $2,000. Most serious buyers will have thought this step out already and will be prepared for this question when you ask. If money orders or a wire transfer is their preferred payment method, try to tread carefully as these methods are often associated with fraudsters.

Selling your car can be costly and time-consuming. Failing to qualify buyers often only exacerbates these problems. The way to get around that is by asking the right qualifying questions. If you are still having trouble finding the right buyers, learn about How Before U Trade can help.